Making number 1 when you least expect it……

With a view on the Oscars this weekend, Healthwick Canada, a supplier of incontinence products wrote a blog called ‘Celebrities With Incontinence’.

Now, having urinary incontinence is not something that most of us want to shout from the mountain tops. However, it is more common that you might think. According to the Canadian Continence Foundation over 3.3 million Canadians experience incontinence. Incontinence is defined as ‘the involuntary release of urine at the wrong time and/or place’. Twenty five percent of middle aged or older women have it as do 15% of all men aged 60 and older while 90% of seniors living in a long term care facility are affected. There are several different types of incontinence and all have different causes. It is not caused by aging but ‘changes which occur with the natural aging process may contribute to incontinence’, such as enlarged prostate or loss of estrogen and weakness in the pelvic floor post child birth.

Many of us have experienced that particular sensation, after coughing, sneezing, laughing or playing sports. The good news is that it is usually treatable and therapies can include non medical treatment such as kegel exercises or pelvic floor muscle training, bladder training and diet as well as medical interventions ranging from injections to surgery.

Today, incontinent products are common place. While I personally don’t like the term adult diaper, I coined ‘adpers’ so there is no shame when asking the grocery store clerk where the adult incontinence products are displayed.

We are in good company with Kate Winslet, Samuel L. Jackson, Katy Perry, Marie Osmond and several others who have publicly shared their experience with incontinence. You know their secret so watch for them at the Academy Awards this Sunday.

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